Data from the TSA and Opentable show that the Travel and Hospitality sectors have not recovered to pre-COVID levels. Given that the small improvement took place during the spring and summer months when the weather was more favorable and people typically travel for vacation, it is highly likely that a larger recovery is not seen until spring 2021. Data from TSA show that total travelers passing through TSA checkpoints at US airports is still at only 35% of the numbers recorded last year.
The U.S. job market is making a recovery according to data from LinkUp. Through the middle of August, over one million new positions were published which is in line with numbers from a year ago. The rebound in job postings in July and August is especially encouraging considering the sharp decline in hiring as a result of the COVID-19 economic shutdown.
COVID-19 and quarantining forced most people to alter their fitness routine. While some mobile fitness apps managed to get traction with consumers, the reality is that commitment to a new habit is difficult, as illustrated by the data. Based on a sample of 11 popular mobile fitness apps, data from Apptopia show that COVID-19 had a significant impact on their rate of downloads. In January there was a 60% increase in downloads, totaling 3.37 million in just one month.
US consumer confidence slightly increased over the past few months but the difference among genders continues. According to data from Prosper Insight and Analytics, 43% of males responded that they were confident or very confident when they were asked on June 2020 about their feelings regarding the chances of a strong economy during the next six months, while only 31% of females felt the same way.