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DoorDash’s recent IPO made a big splash as the stock shot up on the first day. But is the company positioned for success? In today’s post, we examine several key components of DoorDash’s performance, which may provide insights for competitors and potential restaurant partners, but also any business thinking about expanding its delivery offering amidst the recent e-commerce boom.

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January 15, 2021 / Business

Disney+ takes customer retention crown from Netflix

From Second Measure
As COVID-19 has forced movie theatres to close and spurred increased subscriptions to streaming services nationwide, Disney has doubled down on streaming by releasing new movies straight to Disney+. Our analysis explores customer acquisition and retention in the days before and after the release of Mulan (when this surcharge went into effect) as well as consumer behavior around other noteworthy Disney+ launches.
January 15, 2021 / Business

Home Improvement Deep Dive

From Placer
Where other retail segments struggled to come close to their 2019 visit rate, home improvement leaders surged to impressive year-over-year growth. Yet, some brands were able to leverage the powerful surge in customer demand better than others. In our latest Home Improvement 2020 Deep Dive whitepaper, we dove into the major shifts that shaped the industry during the pandemic and investigated which brands succeeded to adapt and profit. Below is a taste of what we found.
January 15, 2021 / Business

Apple has 5G! But How Fast is the iPhone 12?

From Ookla
Apple’s 5G-capable iPhone 12 is the latest step in the continuous cycle of new technical specifications, new network components, new (or refarmed) radio spectrums and compatible user equipment that aim to deliver enhanced 5G user experience.
January 14, 2021 / Business

Costco’s December and Mall Holiday Analysis

From Placer
Costco began 2020 with significant year-over-year growth in January and February, and a slight increase in March before seeing the effects of COVID take over in April. Yet, by July, visits were back to year-over-year growth even as visit durations increased giving the brand the combined benefits of more visits and more impactful visits, likely indicating larger basket sizes.
January 13, 2021 / Business

More J.C. Penney closures reported amidst pandemic.

From Unacast
J.C. Penney recently announced the closures of 154 stores across 38 states. We decided to look at the affected stores to find out how their human traffic patterns have been impacted by COVID-19 policies in their respective states.
January 13, 2021 / Business

2020 Recap: How the Internet Held Up During a Global Pandemic

From Ookla
There was major concern last year that the internet might fail under the pressure of increased use as COVID-19 drove unparalleled waves of remote work and schooling. We watched internet performance carefully using data from Speedtest Intelligence® as conditions changed in different areas of the world. Now we’re back to assess what happened during the year as a whole.
January 8, 2021 / Business

Caber-yay! Deep Dive on Wine/Spirits Delivery Growth

From Consumer Edge Research
Among the list of COVID-19 winners and losers, Wine & Liquor stores stand out as clear winners. Brick-and-mortar locations were considered essential businesses in many states and were allowed to stay open while other retailers shuttered, and both online and offline outlets benefitted from the closure of restaurants for seated dining.
January 8, 2021 / Business

Pre-Christmas Grocery Boost

From Placer
Black Friday did not produce surges of their usual magnitude. Super Saturday weekend was strong but the day itself still lower than 2019 levels, and even Turkey Wednesday fell short for many grocers. Yet, like they have proven all year, the grocery sector is uniquely capable of adapting to the current challenges. And once again, even where other days fell short, the sector found another boost.
January 7, 2021 / Business

Games and interactive media earnings rose 12% to $139.9B in 2020

From SuperData
SuperData, a Nielsen company, today is releasing its 2020 Year in Review report focusing on the health of digital games and interactive media market, the impact of COVID-19 on games and brands, and likely gaming trends in 2021. Overall, digital games alone earned $126.6B in 2020, up 12% year-over-year in a year where audiences were forced to stay home and interact remotely.
January 7, 2021 / Business

How are Energy Companies Advertising During Transition?

From MediaRadar
Energy use, especially in how it relates to climate change and global reform, is a big issue. But after a year of big issues—it’s easy to overlook changes in the energy sector in favor of those that seem more urgent. However, many of these issues are closely related. Pandemics share many of the same root issues as climate change. Plus, COVID-19 impacted climate change in complicated ways.
January 6, 2021 / Business

The digital ad winners & losers of 2020

From Pathmatics
2020 has come and gone in a flash. It feels like yesterday we were introducing this year’s Super Bowl ads and obsessing over March Madness. Now, we’re talking about the biggest Cyber Week on record and the art of copywriting during the pandemic. The year was filled with highs and lows, advertising campaigns never to be forgotten, and ones you wish you could (looking at you, moldy Whopper). Without further ado, check out a few of advertising’s winners and losers of 2020.
January 6, 2021 / Business

Bed Bath & Beyond, Walgreens

From Placer
In this Placer Bytes, we dive into the Q4 performances of Bed Bath & Beyond and Walgreens to see how they ended their 2020 campaigns. Last year, we marked Bed Bath & Beyond as one of the brands we expected to emerge as a winner in 2020. And it certainly appeared to be on that path, posting same-store sales gain for the first time since 2016. But what about Q4?
January 5, 2021 / Business

Fitness Apps and Websites Remain Scarce Across OTT Channels

From MediaRadar
As we swing full-force into 2021, many people are making resolutions for the new year. Among the most popular? Getting fit. Fitness advertising traditionally spikes in January. And in the COVID era, fitness apps and websites become particularly important as users plan to get fit at home without breaking the bank.
January 4, 2021 / Business

2 Ways the Pandemic Shifted B2B Advertising

From MediaRadar
This year, we’re bringing in the end of the year with a series: 12 Days ‘til New Years. We’ll continue our tradition of highlighting the most notable brands and spending across ad tech platforms, consumer media, and B2B industries.
December 30, 2020 / Business

2021 Winners – Early Predictions

From Placer
2020 was a uniquely challenging year for the world of offline retail, but it also presented an opportunity to truly appreciate its value. The resilience of consumer demand and the ongoing ability of many brands to continue driving engagement and interest, even amid the pandemic, served as a huge testament to the retail landscape’s strength.
December 29, 2020 / Business

Amazon Fresh – A Breakdown Report

From Placer
In a year where grocery dominated headlines for all the right reasons, the sector also saw the addition of a new Amazon foray into grocery, Amazon Fresh stores. The focus on a strong, technologically backed shopping experience and value pricing seemed like a winning mix.
December 28, 2020 / Business

Puma, New Balance & Nike Marketing Trends in November

From Pathmatics
Though quarantine is keeping us at home, Americans aren’t worried about getting all dressed up with no place to go. The sneaker craze continues, so top athletic footwear companies are still putting out new designs. Let’s dive into Pathmatics marketing intelligence and take a closer look at how three of the biggest sneaker companies—Nike, Puma, and New Balance—advertised their new products throughout the month of November.
December 24, 2020 / Business

Google Pay relaunches to #1, ahead of Venmo and Cash App

From Apptopia
Just over a month ago, Google Pay relaunched with new features: tap-to-pay, peer-to-peer, personal finance aggregation, customizable deals, and other traditional banking services. Some have compared the app to Venmo, but I’d say that Google Pay is now more all-encompassing.
December 24, 2020 / Business

Analysis From ATTOM Reveals Fresh Take on Grocery Stores Impacting the U.S. Housing Market

From Attom Data Solutions
ATTOM Data Solutions, curator of the nation’s premier property database, today released its annual 2020 Grocery Store Wars analysis, which shows how living near a Trader Joe’s, a Whole Foods or an ALDI might affect a home’s value – as a homebuyer based on home price appreciation and home equity, or as an investor looking for the best home flipping returns and home seller ROI.
December 24, 2020 / Business

Super Saturday 2020

From Placer
Black Friday took an expected fall in 2020, and the loss of Thanksgiving traffic entirely alongside these dips created significant year over year visit declines for that entire weekend. But Super Saturday has a unique ability to give brands a boost, and there are indications that this year’s iteration may have significantly softened the negative blow.