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Foursquare + Apptopia: The Dining Forecast

Source: https://blog.apptopia.com/foursquare-apptopia-the-dining-forecast

The Dining Forecast: Tracking how restaurants are leveraging data to adapt to changing consumer behavior

It goes without saying that the restaurant industry has been hit hard over the past seven months. Many are unsure what the future holds for in-person dining, or what they should be doing to adapt to the current conditions.

To ease some of this uncertainty, we teamed up with location technology platform Foursquare to create a clear, comprehensive picture of the dining landscape. In combining our respective datasets, we found that restaurants are surviving, but not thriving. We also saw that certain dining experiences are better positioned for growth than others.

Our analysis includes sandwich shops, coffee shops, drive thru’s & QSRs, casual dining, and pizza chains.

Below are a few high-level takeaways:

  • Even with restaurants’ mobile usage soaring, it does not appear to be enough to fully combat the impact of the pandemic on brick-and-mortar operations.
  • Sandwich shops are performing well in 2020, with much smaller declines in foot traffic than other dining categories, and significant upticks in mobile app usage.

  • Coffee shops are performing well in 2020 with larger relative declines in foot traffic since COVID-19 than other dining categories, plus slight declines in mobile app usage.

  • While hit less hard in terms of foot traffic than casual dining restaurants, quick service restaurant visitation is still below pre-pandemic levels. Mobile app usage, however, is on the rise.

To learn more about the data behind this article and what Apptopia has to offer, please reach out to Connor Emmel at cemmel@apptopia.com.

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Advan

Advan provides hedge funds and institutional investors with unmatched insights into both foot and vehicle traffic to enable better investment decisions. Using precise, manual geofencing, it has the most extensive and accurate location data, available in seconds through an intuitive, self-service dashboard. Its institutional-grade analytics allow fast and actionable insights into customer behavior and corporate activity.

Advan is headquartered in New York City. For more information please visit www.advan.us

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LET US HELP

Data is changing the speed of business. Investors, Corporations, and Governments are buying new, differentiated data to gain visibility make better decisions. Don't fall behind. Let us help.

DATA PROVIDER SPOTLIGHT

Advan

Advan provides hedge funds and institutional investors with unmatched insights into both foot and vehicle traffic to enable better investment decisions. Using precise, manual geofencing, it has the most extensive and accurate location data, available in seconds through an intuitive, self-service dashboard. Its institutional-grade analytics allow fast and actionable insights into customer behavior and corporate activity.

Advan is headquartered in New York City. For more information please visit www.advan.us