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Edison Trends

Edison Software is a consumer technology company creating artificial intelligence to transform the way people communicate.

Edison has developed a suite of AI-based apps and services:

-Edison Mail, an email app for Android and iOS devices, makes email faster, simpler and smarter. Edison Mail helps consumers better manage subscriptions, travel, expenses, and receipts.

-Edison Trends, launched in July 2017, provides consumer brands and other enterprise customers unique insights on consumer purchasing trends.

-Edison API is a developer tool offering unique email parsing and classification technology powered by state-of-the-art AI technology.

Based in San Jose, California, Edison is backed by Mayfield and U.S. Venture Partners. For more information about Edison visit www.edison.tech.

November 11, 2020 / Business

Online Halloween Chocolate Sales Doubled in 2020

From Edison Trends
Halloween 2020 likely looked a bit different this year than in previous years. With COVID-19 remaining a looming threat, many people found creative ways to still celebrate the holiday in a socially distanced manner. Walmart was the clear winner when it came to online Halloween chocolate sales among merchants.
October 30, 2020 / Business

Amazon Prime Day 2020 Sees Another Record Year, with Online Spend up 36% Year over Year

From Edison Trends
Amazon Prime Day — one of the biggest online shopping events of the year — has come and gone, moving to October this year from July. This event, originally 24 hours long, has now expanded to a 48 hour savings extravaganza. As last year’s Edison Trends report about Prime Day 2019 sales had shown, the event has consistently led to record-breaking sales, and this year was no different.
October 30, 2020 / Business

Q4 2020 Food Delivery & Rideshare Sales Report

From Edison Trends
With the US Presidential election just two weeks away on November 3rd, Proposition 22 will be on the ballot in California, which will impact labor policies for food delivery and rideshare services alike. Following our last on-demand food delivery report in May, Edison Trends analyzed one million US transactions in report the latest to give a snapshot of both industries ahead of the election.
September 30, 2020 / Business

PS4 Grew Sales 24% in August, Maintained Lead Against Xbox, Switch and PC

From Edison Trends
COVID-19 and the lockdowns have led to a boom for the console and computer games industry as shown in our July Edison Trends report. With pre-sales for the new Playstation 5 and Xbox Series X consoles having already begun ahead of a November launch and anticipated wave of COVID-19 in Autumn and Winter, the upward trend in spend is expected by most to continue.
September 23, 2020 / Business

Online Pet Food Sales Up 43% in July over Previous July

From Edison Trends
Since March and the COVID-19 pandemic, as people purchased everything they could out of fear that shelves and supply lines would soon be overwhelmed, there was another swell in COVID-19 driven purchasing: pets. Pet adoptions have been on the rise since the start of the pandemic, as people find themselves lonely and bored in their homes.
September 4, 2020 / Business, Investing

As Airbnb announces its IPO, bookings have increased to new highs despite lockdown

From Edison Trends
As expected, during the initial lockdown in March and April, customer spending on online bookings fell dramatically for Airbnb and the hotels studied (Marriott, Hilton, InterContinental). From April 27 to the beginning of June, spending climbed quickly for these companies. Airbnb rose the fastest with an average of 32% week-over-week growth.
July 30, 2020 / Investing, Economy

Rideshare Spending Up 25% Since March Low

From Edison Trends
Looking at national rideshare trends, the gradual recovery of the industry is obvious. Both leading merchants have now regained about 25% of the ground they lost since their high points earlier in March. This slow but steady increase began mid-April and has continued since then, although spending from late June to early July showed a bit of a drop.
July 10, 2020 / Culture

Amid COVID-19 Shelter-in-Place, PS4 Saw More Online Spend Than Any Other Gaming Platform

From Edison Trends
Back in March, as people moved indoors to comply with shelter in place policies, the search for ways to stay entertained at home skyrocketed. As previous Edison Trends research on pandemic sales shows, wine subscriptions, console video games, and online marijuana sales shot up, while rideshare usage dropped. Gaming consumers have an array of choices to stay occupied at home as they head into summer, whether rain or shine in the world outside.
July 8, 2020 / Culture

Online consumer spend on plant-based meat alternative sandwiches at restaurants is up 72% in the last three months amid COVID-19 pandemic

From Edison Trends
The popularity of plant-based meat has quietly established itself as a mainstay across the restaurant and grocery industry—in fact, the plant-based meat industry is projected to reach $85 billion by 2030. Increased adoption of veganism stemming from environmental and health concerns is expected to further escalate the demand for plant-based products. And in the wake of the COVID-19 pandemic, consumers may also be hungry for more sustainable meat options for fears over any potential meat supply chain issues amidst Covid-19.
June 26, 2020

2020 QSR Breakfast Wars Report: Online Sales Surge Despite COVID-19

From Edison Trends
McDonald’s leads competition in online spend on breakfast items via third party delivery services, with 166% more customer spending than Dunkin’ Donuts. Between the week of March 16 and April 13, national online spending on Quick Service Restaurant (QSR) breakfast items ordered via third party services like DoorDash, Uber Eats, and Grubhub grew 99%.
June 16, 2020

Office Supply Orders Up 71% at Office Depot as USA Shifted to Remote Work

From Edison Trends
As the COVID-19 pandemic began picking up steam everywhere in March, many businesses around the nation ordered their workforces to work from home, causing a dramatic shift in how large numbers of us work. Many companies announced remote work plans that encompassed the entire year of 2020, and some, including Twitter and Square, even declared permanent work from home policies.
May 20, 2020 / Business

U.S. On-Demand Food Delivery Sales Report

From Edison Trends
Based on Transactions in April, DoorDash takes #1 Spot with 45%, Ahead of Uber Eats (28%) and GrubHub (17%)