×
The email you entered is not valid.
Real Estate

Using Our New CE Web Dashboards to See What’s Really Growing Real Estate

Source: https://insights.consumer-edge.com/2021/10/using-our-new-ce-web-dashboards-to-see-whats-really-growing-real-estate/

CE Web webscrape data provides deep and accurate analysis of the iBuying businesses of real estate websites like OPAD, OPEN, and ZG. In today’s Insight Flash, we show how our new CE Web CE-Q dashboards help users get to insights from the data more quickly, specifically seeing which metrics are growing fastest for OPAD, OPEN, and ZG as well as diving further into how the ratio of resale value to acquired value is trending and what inventory trajectories may say about future growth.

Our CE-Q Discover dashboard allows users to sort all CE Web tickers by which metrics are accelerating the fastest. In the last 35 days, the fastest acceleration across our entire coverage universe has been in several tracked metrics for OPEN and ZG. Specifically, the value of homes sold (which we match with government records to confirm the sale has closed), has grown dramatically for both companies. OPAD growth has lagged, but is still well into triple-digit positive territory. For all three companies, the acquisition value of those homes has kept pace.

Discover Fastest Growth

So, further investigation is needed to understand whether these companies are succeeding in growing the differential between what the homes were acquired at and what the realtors are turning around and selling them for. Since the beginning of 2020, OPAD has held the lead in the ratio of sold value to acquisition value, implying stronger gains from resales. OPEN was outpacing ZG for much of that period, but the gap narrowed to parity in August and September as both companies saw a decline.

Discover Fastest Growth

How much can the growth story continue? A big advantage of our CE Web data suite is that it provides inventory information for most tracked companies. That inventory can be a leading indicator of future sales. All three realtors have been showing strong inventory growth in recent months looking at added value compared to January 2020 levels. But ZG took the lead in July, outpacing rivals through the remainder of the summer.

Added Value

To learn more about the data behind this article and what Consumer Edge Research has to offer, visit www.consumer-edge.com.

GET WEEKLY ALERTS

Sign up to receive our stories in your inbox.

The email you entered is not valid.

LET US HELP

Data is changing the speed of business. Investors, Corporations, and Governments are buying new, differentiated data to gain visibility make better decisions. Don't fall behind. Let us help.

DATA PROVIDER SPOTLIGHT

ETR Research

ETR is a primary technology market research firm, capturing real-time evaluations and spending intentions from thousands of enterprise-leading technologists.

For almost 10 years, Global 2000 corporations have trusted ETR’s proprietary technology research to capture real-time market activity. ETR produces market research through standardized surveys and round table discussions, not analyst opinions – our data driven approach quantifies the narrative driving the technology landscape. Marketing, Investor Relations, Corporate Strategy and Corporate Venture Capital teams no longer need to rely on anecdotal evidence to make business decisions. Vendors covered in our surveys gain mindshare among global IT leadership & gain key insights into navigating their competitive landscapes.

GET WEEKLY ALERTS

Sign up to receive our stories in your inbox.

The email you entered is not valid.

LET US HELP

Data is changing the speed of business. Investors, Corporations, and Governments are buying new, differentiated data to gain visibility make better decisions. Don't fall behind. Let us help.

DATA PROVIDER SPOTLIGHT

ETR Research

ETR is a primary technology market research firm, capturing real-time evaluations and spending intentions from thousands of enterprise-leading technologists.

For almost 10 years, Global 2000 corporations have trusted ETR’s proprietary technology research to capture real-time market activity. ETR produces market research through standardized surveys and round table discussions, not analyst opinions – our data driven approach quantifies the narrative driving the technology landscape. Marketing, Investor Relations, Corporate Strategy and Corporate Venture Capital teams no longer need to rely on anecdotal evidence to make business decisions. Vendors covered in our surveys gain mindshare among global IT leadership & gain key insights into navigating their competitive landscapes.