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Consumer Edge Research

Consumer Edge Insight offers exclusive street-ready big-data products engineered for alpha generation by Data Science Teams & Portfolio Managers alike. CEI offers a number of alternative data products including CE Transact, our leading U.S. credit/debit card insight product (15M cards). CE Transact products provide aggregated revenue signal, deep fundamental cohort analysis and/or granular transaction-level data feeds with unparalleled metadata. Advantages: shortened latency (T+4), better panel representativeness (9M+ daily panel), and metadata integration such as demographics (at cardholder level). All data is cleaned with CEs Advanced Tagging System.

January 8, 2021 / Business

Caber-yay! Deep Dive on Wine/Spirits Delivery Growth

From Consumer Edge Research
Among the list of COVID-19 winners and losers, Wine & Liquor stores stand out as clear winners. Brick-and-mortar locations were considered essential businesses in many states and were allowed to stay open while other retailers shuttered, and both online and offline outlets benefitted from the closure of restaurants for seated dining.
December 23, 2020 / Business

Online Wins! But Offline Doesn’t Lose…

From Consumer Edge Research
At this point, it should be unsurprising to hear that online sales grew faster than offline during Black Friday week, when customers in previous years have formed lines blocks long to catch early deals and it used to be that parking spaces at malls took hours to find.
December 18, 2020 / Investing

Airbnb’s Success in Forever Changing the Way We Stay

From Consumer Edge Research
After a wildly successful IPO, Airbnb looks to continue to build on its COVID-driven momentum. As traditional travel has slowed, Airbnb has become the preferred method of lodging for many Americans looking for what seems to them a safer way to get away from it all. But is the company’s recent growth sustainable?
December 16, 2020 / Investing, Business

Stitching Together the Pieces of the Stitch Fix Story

From Consumer Edge Research
The recent work-from-home trends have made daytime pajamas the norm and led to declining sales (and in some cases bankruptcy) for many business casual clothing brands. One company that seems to be bucking the trend is Stitch Fix, which recently reported surprisingly strong sales trends.
December 15, 2020 / Business

Opening Doors with DASH as Restaurants Close

From Consumer Edge Research
DoorDash’s recent IPO made a big splash as the stock shot up on the first day. But is the company positioned for success? In today’s post, we examine several key components of DoorDash’s performance, which may provide insights for competitors and potential restaurant partners, but also any business thinking about expanding its delivery offering amidst the recent e-commerce boom.
December 9, 2020 / Business

Telling Trends in Telehealth

From Consumer Edge Research
At a time when health and disease are at the forefront of news reports and have taken over most people’s daily lives, it is almost counterintuitive the extent to which there are reports of people letting their health suffer because they are afraid to see an in-person doctor. Enter the telehealth sector, already experiencing strong growth pre-pandemic, with COVID-19 allowing it to maintain that strength.
November 24, 2020 / Business

The Ulta-mate Target Collaboration

From Consumer Edge Research
For many corporate strategy and business development groups, finding other brands with the right balance of similarities and synergies to form a partnership can be a challenging task. The ideal partner should be among the most successful in its industry, with best-in-class growth rates.
November 20, 2020 / Business

The Cult of Beauty

From Consumer Edge Research
Among the many categories hit hard by the COVID-19 pandemic has been the Beauty sector. Year-over-year Beauty spend dropped by a quarter in March 2020 and by a third in April 2020 as quarantines and stay-at-home orders meant that beauty shoppers didn’t have anywhere to go out to, limiting the need for products such as lipstick and haircare.
November 18, 2020 / Business

Can At-Home Fitness Keep Off The COVID-19?

From Consumer Edge Research
When stay-at-home orders closed gyms and fitness classes in many states in March, many Americans turned to baking as an alternate activity, leading to jokes about the COVID-driven 19 pounds of weight gain. However, not all consumers turned to banana bread for comfort. Many former gym members began purchasing at-home equipment and streaming classes, leading to success for companies like Peloton.
November 17, 2020 / Business

When On-Premise Dining Fails to Deliver for Restaurants

From Consumer Edge Research
COVID-19 has changed the dynamics of the restaurant industry, with quarantine and shelter-in-place orders leading some to increase the amount of food they’re ordering in, while others hesitated to have any contact with even delivery workers. CE Vision provides the unique ability to look at individual transactions by restaurant and by delivery service in order to give users a more wholistic view of trends.
November 11, 2020 / Business

When On-Premise Dining Fails to Deliver for Restaurants

From Consumer Edge Research
COVID-19 has changed the dynamics of the restaurant industry, with quarantine and shelter-in-place orders leading some to increase the amount of food they’re ordering in, while others hesitated to have any contact with even delivery workers.
November 3, 2020 / Travel

When Vacation is Dead, Long Live Staycations!

From Consumer Edge Research
Although many sectors of the economy have seen declining sales due to the COVID-19 pandemic, the travel industry has arguably borne the worst of the declines. Cruises have been the worst-hit, with spend down -80% y/y in September. Airlines have not faired much better, with spend down almost two-thirds. Yet, other parts of the travel industry are doing comparably better.
October 23, 2020 / Economy

Breaking Down September’s Retail Sales Surge

From Consumer Edge Research
Consumer Edge credit card data has been very effective in predicting Macro-level economic growth trends. For the unadjusted Retail sales number that the Census Bureau reports every month, government data accelerated +730 bps and CE data caught this acceleration with data delivered well in advance of the report. Pent-up demand may be a key driver of this acceleration, as the September growth rate was higher than even any 2019 monthly growth rates.
October 20, 2020 / Business

Teaching New Dogs Old Promo Tricks

From Consumer Edge Research
One of the trademarks of some hip new brands, including Away Travel and Everlane, has been an avoidance of the entrenched practice of marking items up just to mark them down, with many older brands known for having “sales” almost every other week. Yet, in the face of depressed shopping activity due to the COVID-19 pandemic, both brands launched uncharacteristic fixed price sales this past summer.
October 13, 2020 / Business

Was Mulan Able to Ride The Streaming Wave?

From Consumer Edge Research
In addition to increased purchases of flour and furniture, the early spring lockdown in many states led to more consumption of video streaming services as consumers looked for alternative sources of entertainment under stay-at-home orders.
October 5, 2020 / Economy

How Back-to-School Changes With No School To Go Back To

From Consumer Edge Research
This year’s back-to-school season is unlike any in recent memory. Along with the usual school supply lists of pencils, new clothes, and lunch snacks, this year’s class also has to purchase webcams, masks, and hand sanitizer. Many schools are starting remotely, others have had in-person class dates pushed back, and several have had a later start as administrators scramble to update policies and technology.
September 24, 2020 / Business

Will Movie Theaters Have a Blockbuster Comeback?

From Consumer Edge Research
Movie theaters and other entertainment venues have been hard-hit by the COVID-19 pandemic. As restaurants and retail have been allowed to open in limited capacity, entertainment venues have been among the last on the list to get back to business for many states. Even as reopenings have begun in many states, most studios have chosen to hold back blockbusters until they can be shown at full capacity.